48
küchenspachtel
Skip itSoft demand (-28.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,497.17avg incumbent reviews — the moat a new listing must climb
Market size
Okay€106K€106K/yr · 197K searches
Price range
Bad€3.23–€18.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad€7.78avg listing price — sweet spot $15–$100
Growth
Bad-28.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand