44
kissen 50x70
Skip itSoft demand (-17.0% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great€18.23avg listing price — sweet spot $15–$100
Price range
Great€7.42–€38.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Market size
Bad€75K€75K/yr · 77K searches
Review moat
Bad17,060.21avg incumbent reviews — the moat a new listing must climb
Growth
Bad-17.0%90-day search growth — must beat 0% to launch