57
herzluftballons
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Brand share
Great50%top-5 brand share — no brand owns this niche
Review moat
Great309.19avg incumbent reviews — the moat a new listing must climb
Competition
Great39%top-5 click share — an open shelf
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Market size
Bad€76K€76K/yr · 215K searches
Avg price
Bad€6.80avg listing price — sweet spot $15–$100
Price range
Bad€3.35–€11.41cheapest to priciest tracked listing — scored on the share inside $15–$100