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53

gläser bunt

Worth a look

Shows a sweet-spot price point ($21.21 avg), but a small market ($60K/yr) keeps it on the watch list.

Market size 15Growth 26Conversion 15Competition 82Returns 79Price range 85Avg price 91Brand share 64Review moat 72Quality gap 60

Avg price

Great€21.21

avg listing price — sweet spot $15–$100

Price range

Great€10.82–€44.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great33%

top-5 click share — an open shelf

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good611.38

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+1.0%

90-day search growth — must beat 0% to launch

Market size

Bad€60K

€60K/yr · 243K searches

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Search terms