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espressolöffel
Skip itSoft demand (-19.1% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,150.95avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay€3.93–€23.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Bad€99K€99K/yr · 163K searches
Avg price
Bad€8.04avg listing price — sweet spot $15–$100
Growth
Bad-19.1%90-day search growth — must beat 0% to launch