26
entsafter wmf
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great€79.25avg listing price — sweet spot $15–$100
Price range
Great€29.39–€117.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad6,299.63avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Market size
Bad€61K€61K/yr · 24K searches
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-47.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand