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50

emma matratze 100x200

Worth a look

Shows low returns (0.3%), but a small market ($57K/yr) keeps it on the watch list.

Market size 14Growth 19Conversion 15Competition 83Returns 99Price range 26Avg price 70Brand share 83Review moat 35Quality gap 67

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Competition

Great32%

top-5 click share — an open shelf

Brand share

Great52%

top-5 brand share — no brand owns this niche

Avg price

Good€116.17

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,952.72

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€35.80–€285.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-11.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad€57K

€57K/yr · 41K searches

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