44
buttermesser
Skip itPrices mostly outside the sweet spot ($4.47–$13.19) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good535.97avg incumbent reviews — the moat a new listing must climb
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Avg price
Bad€7.58avg listing price — sweet spot $15–$100
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
Market size
Bad€47K€47K/yr · 197K searches
Price range
Bad€4.47–€13.19cheapest to priciest tracked listing — scored on the share inside $15–$100