45
blattgold
Skip itSoft demand (-40.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good535.39avg incumbent reviews — the moat a new listing must climb
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Avg price
Bad€7.85avg listing price — sweet spot $15–$100
Market size
Bad€83K€83K/yr · 187K searches
Price range
Bad€3.07–€18.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-40.9%90-day search growth — must beat 0% to launch
Signals Low Review Barrier