54
bettwäsche 220x240
Worth a lookShows a sweet-spot price point ($27.94 avg), but soft demand (-37.4% this quarter) keeps it on the watch list.
Avg price
Incredible€27.94avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Price range
Great€11.21–€52.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Market size
Good€441K€441K/yr · 1.1M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Bad5,010.81avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-37.4%90-day search growth — must beat 0% to launch