55
ava may kerzen
Worth a lookShows a sweet-spot price point ($20.56 avg), but weak search conversion (0.9%) keeps it on the watch list.
Avg price
Great€20.56avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Price range
Great€4.22–€73.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good847.47avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.7%90-day search growth — must beat 0% to launch
Market size
Bad€50K€50K/yr · 274K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale