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sea salt spray
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good€561K€561K/yr · 416K searches
Avg price
Good€13.11avg listing price — sweet spot $15–$100
Review moat
Okay1,814.08avg incumbent reviews — the moat a new listing must climb
Price range
Okay€3.41–€24.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Okay+9.9%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf