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placo placenta
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible38.14avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible€30.73avg listing price — sweet spot $15–$100
Price range
Great€8.14–€53.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Bad-14.5%90-day search growth — must beat 0% to launch
Competition
Bad93%top-5 click share — a locked-up shelf
Market size
Bad€4K€4K/yr · 2K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier