46
haarband kosmetik
Skip itSoft demand (-54.3% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Review moat
Good700.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Avg price
Bad€5.98avg listing price — sweet spot $15–$100
Market size
Bad€34K€34K/yr · 187K searches
Growth
Bad-54.3%90-day search growth — must beat 0% to launch
Price range
Bad€2.80–€13.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand