47
glättbürste
Skip itSoft demand (-35.0% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Incredible€34.29avg listing price — sweet spot $15–$100
Price range
Great€8.42–€111.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Okay€253K€253K/yr · 350K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad6,849.09avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.5%return rate — above 5% kills the launch gate
Growth
Bad-35.0%90-day search growth — must beat 0% to launch