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53

friseurschere

Worth a look

Shows low returns (0.8%), but soft demand (-10.1% this quarter) keeps it on the watch list.

Market size 76Growth 20Conversion 78Competition 31Returns 96Price range 71Avg price 55Brand share 41Review moat 20Quality gap 47

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Market size

Great€922K

€922K/yr · 929K searches

Price range

Good€4.86–€39.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€12.63

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-10.1%

90-day search growth — must beat 0% to launch

Review moat

Bad12,351.84

avg incumbent reviews — the moat a new listing must climb

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