41
dino ei
Skip itSoft demand (-52.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Good632.74avg incumbent reviews — the moat a new listing must climb
Price range
Good€3.17–€42.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€11.41avg listing price — sweet spot $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Bad€82K€82K/yr · 223K searches
Growth
Bad-52.3%90-day search growth — must beat 0% to launch