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anti pickel rücken
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good€13.47avg listing price — sweet spot $15–$100
Price range
Good€8.21–€21.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€181K€181K/yr · 158K searches
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,173.18avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand