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52

zink pferd

Worth a look

Shows low returns (0.0%), but soft demand (-33.3% this quarter) keeps it on the watch list.

Market size 27Growth 8Conversion 95Competition 37Returns 100Price range 95Avg price 95Brand share 49Review moat 89Quality gap 23

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible12.2%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible€28.90

avg listing price — sweet spot $15–$100

Price range

Incredible€20.00–€46.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great220.4

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€116K

€116K/yr · 33K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-33.3%

90-day search growth — must beat 0% to launch

Products