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silikonmatte

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Soft demand (-18.5% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 16Conversion 36Competition 63Returns 85Price range 61Avg price 35Brand share 61Review moat 27Quality gap 55

Returns

Great1.5%

return rate — above 5% kills the launch gate

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Price range

Good€5.24–€30.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Avg price

Okay€10.22

avg listing price — sweet spot $15–$100

Review moat

Okay3,796.88

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€80K

€80K/yr · 275K searches

Growth

Bad-18.5%

90-day search growth — must beat 0% to launch

Reviews