56
heu
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great307.5avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good€13.50avg listing price — sweet spot $15–$100
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Good€2.34–€28.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€267K€267K/yr · 218K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Bad-21.8%90-day search growth — must beat 0% to launch