53
hanfstreu
Worth a lookShows low returns (0.1%), but brand-locked demand (top 5 brands take 88% of clicks) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Great€19.56avg listing price — sweet spot $15–$100
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Review moat
Great461.14avg incumbent reviews — the moat a new listing must climb
Price range
Good€4.11–€32.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Market size
Okay€173K€173K/yr · 105K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand