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50

dj tisch

Worth a look

Shows low returns (1.6%), but weak search conversion (1.4%) keeps it on the watch list.

Market size 43Growth 33Conversion 17Competition 68Returns 82Price range 20Avg price 60Brand share 42Review moat 80Quality gap 62

Returns

Great1.6%

return rate — above 6% kills the launch gate

Review moat

Great393.96

avg incumbent reviews — the moat a new listing must climb

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good€145.78

avg listing price — sweet spot $15–$100

Market size

Okay€228K

€228K/yr · 113K searches

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Growth

Okay+6.5%

90-day search growth — must beat 0% to launch

Price range

Bad€22.15–€417.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale