39
ams
Skip itA concentrated shelf (top 5 take 86% of clicks) — this niche doesn't clear our bar today.
Review moat
Great114.36avg incumbent reviews — the moat a new listing must climb
Avg price
Great€73.39avg listing price — sweet spot $15–$100
Price range
Great€13.34–€112.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay€108K€108K/yr · 122K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.4%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf
Signals High Price