44
vertikaltuch
Skip itSoft demand (-31.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€43.58avg listing price — sweet spot $15–$100
Price range
Incredible€16.72–€97.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great111.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good€462K€462K/yr · 804K searches
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Returns
Okay4.6%return rate — above 5% kills the launch gate
Competition
Bad74%top-5 click share — a locked-up shelf
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-31.3%90-day search growth — must beat 0% to launch
Signals Out of Stock