27
silex
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Good€132.46avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,475.29avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.5%return rate — above 5% kills the launch gate
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Market size
Bad€81K€81K/yr · 142K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Price range
Bad€53.68–€380.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-38.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale