scarecrow
Worth a lookShows beatable incumbent ratings (3.6★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Avg price
Great€22.72avg listing price — sweet spot $15–$100
Price range
Great€5.96–€97.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,356.56avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-18.2%90-day search growth — must beat 0% to launch
Market size
Bad€44K€44K/yr · 49K searches