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56

scarecrow

Worth a look

Shows beatable incumbent ratings (3.6★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 16Conversion 49Competition 66Returns 86Price range 87Avg price 94Brand share 73Review moat 54Quality gap 99

Quality gap

Incredible3.6★

avg incumbent rating — lower means beatable quality

Avg price

Great€22.72

avg listing price — sweet spot $15–$100

Price range

Great€5.96–€97.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,356.56

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-18.2%

90-day search growth — must beat 0% to launch

Market size

Bad€44K

€44K/yr · 49K searches

Search terms