67
pool
Launch itA $2.6M/yr market growing >1,000% this quarter with returns at 1.8% — clears our launch bar.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Market size
Incredible€2.6M€2.6M/yr · 8.2M searches
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great33%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Good€138.54avg listing price — sweet spot $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Bad6,060.35avg incumbent reviews — the moat a new listing must climb
Price range
Bad€6.30–€640.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale