52
hexenbesen
Worth a lookShows beatable incumbent ratings (4.0★), but soft demand (-62.3% this quarter) keeps it on the watch list.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Great228.57avg incumbent reviews — the moat a new listing must climb
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Okay€2.88–€25.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Avg price
Okay€10.67avg listing price — sweet spot $15–$100
Market size
Bad€82K€82K/yr · 225K searches
Growth
Bad-62.3%90-day search growth — must beat 0% to launch