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zahnschmuck
Worth a lookShows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Review moat
Incredible60.97avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€11.48avg listing price — sweet spot $15–$100
Price range
Okay€5.38–€22.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Okay€184K€184K/yr · 510K searches
Growth
Bad-16.9%90-day search growth — must beat 0% to launch