62
urlaub must haves kinder
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Incredible28%top-5 brand share — no brand owns this niche
Competition
Great27%top-5 click share — an open shelf
Growth
Great+75.4%90-day search growth — must beat 0% to launch
Price range
Good€2.27–€50.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Okay€11.20avg listing price — sweet spot $15–$100
Review moat
Bad6,017.82avg incumbent reviews — the moat a new listing must climb
Market size
Bad€47K€47K/yr · 427K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand