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tarnanzug
Skip itSoft demand (-43.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€35.17avg listing price — sweet spot $15–$100
Review moat
Great270.88avg incumbent reviews — the moat a new listing must climb
Price range
Great€8.90–€65.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good75%top-5 brand share — brands hold most of the demand
Returns
Okay4.7%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad€16K€16K/yr · 128K searches
Growth
Bad-43.6%90-day search growth — must beat 0% to launch