56
strumpfband
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Great+78.3%90-day search growth — must beat 0% to launch
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Review moat
Good933.05avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Price range
Okay€3.21–€21.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad€7.87avg listing price — sweet spot $15–$100
Market size
Bad€85K€85K/yr · 159K searches