54
sport top damen
Worth a lookShows a fragmented shelf (top 5 take 11% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible11%top-5 click share — an open shelf
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+38.6%90-day search growth — must beat 0% to launch
Price range
Good€5.58–€27.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good€12.53avg listing price — sweet spot $15–$100
Review moat
Good1,392.29avg incumbent reviews — the moat a new listing must climb
Market size
Bad€77K€77K/yr · 1.5M searches
Returns
Bad8.1%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale