48
schmuckschrank
Skip itSoft demand (-35.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great€64.33avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Great38%top-5 click share — an open shelf
Price range
Good€5.84–€142.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,373.26avg incumbent reviews — the moat a new listing must climb
Market size
Good€289K€289K/yr · 402K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.5%90-day search growth — must beat 0% to launch
Signals High Price