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prada sonnenbrille damen
Worth a lookShows a fragmented shelf (top 5 take 25% of clicks), but weak search conversion (0.6%) keeps it on the watch list.
Competition
Great25%top-5 click share — an open shelf
Avg price
Great€80.45avg listing price — sweet spot $15–$100
Growth
Good+58.9%90-day search growth — must beat 0% to launch
Review moat
Good784.66avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay€135K€135K/yr · 290K searches
Price range
Okay€10.92–€300.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad7.1%return rate — above 5% kills the launch gate
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale