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oktonauten
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great€20.09avg listing price — sweet spot $15–$100
Review moat
Great325.21avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great€8.16–€51.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-29.1%90-day search growth — must beat 0% to launch
Market size
Bad€35K€35K/yr · 134K searches
Brand share
Bad100%top-5 brand share — brand-locked demand