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50

ohrstecker schwarz

Worth a look

Shows a fragmented shelf (top 5 take 37% of clicks), but soft demand (-20.5% this quarter) keeps it on the watch list.

Market size 30Growth 15Conversion 29Competition 78Returns 42Price range 71Avg price 68Brand share 78Review moat 67Quality gap 65

Competition

Great37%

top-5 click share — an open shelf

Brand share

Great57%

top-5 brand share — no brand owns this niche

Price range

Good€4.33–€41.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€14.14

avg listing price — sweet spot $15–$100

Review moat

Good831.37

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Market size

Okay€138K

€138K/yr · 428K searches

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-20.5%

90-day search growth — must beat 0% to launch

Products