45
langarmshirt jungen
Skip itSoft demand (-30.1% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Review moat
Great356.04avg incumbent reviews — the moat a new listing must climb
Avg price
Great€17.80avg listing price — sweet spot $15–$100
Price range
Great€4.00–€62.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.1%return rate — above 5% kills the launch gate
Market size
Bad€87K€87K/yr · 465K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.1%90-day search growth — must beat 0% to launch
Signals High Returns