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Skip itA small market ($10K/yr) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Review moat
Great285.98avg incumbent reviews — the moat a new listing must climb
Growth
Good+58.3%90-day search growth — must beat 0% to launch
Returns
Good2.9%return rate — above 5% kills the launch gate
Avg price
Okay€11.72avg listing price — sweet spot $15–$100
Price range
Okay€7.56–€21.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad€10K€10K/yr · 157K searches