51
gym shorts
Worth a lookShows a fragmented shelf (top 5 take 20% of clicks), but a small market ($13K/yr) keeps it on the watch list.
Competition
Incredible20%top-5 click share — an open shelf
Growth
Great+64.0%90-day search growth — must beat 0% to launch
Avg price
Good€14.70avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good€5.26–€32.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,166.74avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Returns
Bad6.5%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad€13K€13K/yr · 172K searches
Signals High Returns