Skip to content
49

gummistiefel 33

Skip it

High returns (10.0%) — this niche doesn't clear our bar today.

Market size 16Growth 23Conversion 62Competition 96Returns 7Price range 79Avg price 85Brand share 61Review moat 39Quality gap 52

Competition

Incredible15%

top-5 click share — an open shelf

Avg price

Great€18.80

avg listing price — sweet spot $15–$100

Price range

Great€10.41–€33.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,641.64

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-3.1%

90-day search growth — must beat 0% to launch

Market size

Bad€65K

€65K/yr · 63K searches

Returns

Bad10.0%

return rate — above 5% kills the launch gate

Products