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52

geschirrtücher halbleinen

Worth a look

Shows a fragmented shelf (top 5 take 17% of clicks), but a small market ($52K/yr) keeps it on the watch list.

Market size 13Growth 17Conversion 14Competition 96Returns 91Price range 86Avg price 89Brand share 49Review moat 62Quality gap 55

Competition

Incredible17%

top-5 click share — an open shelf

Returns

Great1.2%

return rate — above 5% kills the launch gate

Avg price

Great€20.55

avg listing price — sweet spot $15–$100

Price range

Great€8.00–€71.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,022.28

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Growth

Bad-16.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad€51K

€52K/yr · 218K searches

Products