54
geschenkideen
Worth a lookShows low returns (0.4%), but weak search conversion (1.1%) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Price range
Good€0.87–€33.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay€274K€274K/yr · 2.1M searches
Avg price
Okay€11.93avg listing price — sweet spot $15–$100
Review moat
Okay2,570.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-15.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand