48
faultier socken
Skip itSoft demand (-56.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great27%top-5 click share — an open shelf
Price range
Okay€4.83–€23.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,095.35avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay€10.49avg listing price — sweet spot $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Bad€67K€67K/yr · 243K searches
Growth
Bad-56.5%90-day search growth — must beat 0% to launch
Signals No Dominant Brand