46
f caw f shirt
Skip itA small market ($40K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible12.79avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Avg price
Good€13.50avg listing price — sweet spot $15–$100
Growth
Good+27.7%90-day search growth — must beat 0% to launch
Brand share
Good74%top-5 brand share — brands hold most of the demand
Price range
Okay€7.46–€17.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad73%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad€40K€40K/yr · 49K searches
Signals Low Review Barrier