67
clutch
Worth a lookShows a fragmented shelf (top 5 take 17% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible17%top-5 click share — an open shelf
Brand share
Great41%top-5 brand share — no brand owns this niche
Growth
Great+99.6%90-day search growth — must beat 0% to launch
Price range
Great€7.67–€67.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€17.96avg listing price — sweet spot $15–$100
Review moat
Good569.6avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good€275K€275K/yr · 970K searches
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Returns
Bad9.7%return rate — above 6% kills the launch gate