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brille fasching
Skip itSoft demand (-95.2% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good512.87avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Returns
Okay3.2%return rate — above 5% kills the launch gate
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Avg price
Bad€6.91avg listing price — sweet spot $15–$100
Price range
Bad€2.75–€15.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad€17K€17K/yr · 68K searches
Growth
Bad-95.2%90-day search growth — must beat 0% to launch