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aladin kostüm

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Soft demand (-78.4% this quarter) — this niche doesn't clear our bar today.

Market size 9Growth 0Conversion 28Competition 41Returns 11Price range 94Avg price 95Brand share 63Review moat 98Quality gap 91

Review moat

Incredible48.29

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible€24.90

avg listing price — sweet spot $15–$100

Price range

Great€14.79–€37.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad9.0%

return rate — above 5% kills the launch gate

Market size

Bad€38K

€38K/yr · 67K searches

Growth

Bad-78.4%

90-day search growth — must beat 0% to launch

Products